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The Betty Mills Company - Janitorial Supplies, Office Supplies & Furniture, Food Service and Outdoor Storage Sheds Betty Mills Press Room




New Press Releases | View Archives
San Mateo, CA : May 26, 2006The Betty Mills Co. Welcomes Suncast Corporation into its Partner Opportunity Program
San Mateo, CA (May 26, 2006): The Betty Mills Company and Suncast Corporation strengthen their alliance through Betty's POP (Partner Opportunity Program) to dramatically increase online sales.
The future of online sales has never looked brighter! America's leading online reseller of outdoor storage sheds, The Betty Mills Company, and Suncast Corporation, a leading manufacturer of superior outdoor sheds, deck, and garden products, have all the reasons to be optimistic about the new strategic marketing agreement. By entering the Partner Opportunity Program, Suncast has joined a group of elite, brand name companies that have elevated their online marketing presence. Indeed, through an exclusive set of marketing tools, Betty's POP offers a unique online business partnership aimed to increase brand visibility and online sales by up to 300% or more.
After just one year of extremely successful business together, it was an obvious decision for both Betty Mills and Suncast to bring their strategic partnership to the next level.
"We are very excited that we have expanded our marketing efforts with Suncast" David Schulhof Vice President of Merchandising at Betty Mills has said. "We believe that Suncast carries the best products for the best value in its category, so we are very proud that they trusted us with their business."
In return, Betty Mills offers a reliable online sales and marketing channel that provides national coverage with many hundred thousands of online impressions each day. As a result, Betty Mills' online expertise will ensure dramatically increased worldwide visibility for the Suncast brand.
Eric Buresch, Director of Sales for Suncast added, "As we expand our product offering in the lawn and garden, outdoor and home storage categories, the ongoing need to bring product awareness and information directly to the consumer becomes increasingly important. Betty Mills has established itself as a leading online provider of Suncast storage solutions, deck boxes, hose reels, and accessories, and we share their goal of delivering high-quality outdoor products, backed by strong customer support."
The Betty Mills Company is constantly on the lookout for new business partners to add to its ever-growing list of POP partners. "According to our extensive experience in the field of online marketing, the potential to expand our business to a growing market is substantial; hence, encouraging our current business partners to be very enthusiastic." adds Mr. Schulhof. "We invite and expect new manufacturers to join our POP program."
Companies interested in investigating a strategic marketing relationship with The Betty Mills Co. should call 1-800-BettyMills or e-mail betty@bettymills.com.
About Betty Mills
Based in San Mateo, Calif., The Betty Mills Co. is one of America's leading suppliers of cleaning, facility, and office products, as well as furniture and outdoor storage equipment. Carrying more than 50,000 brand-leading products shipped right to the door, Betty Mills offers a high level of customer service to large and small businesses including government agencies, military and educational institutions, cleaning service companies, and individual consumers. With discounts up to 50% and over 55 fully stocked national warehouse locations, Betty Mills offers a comfortable and easy online shopping experience for everyone who likes to buy smart and save big. More information about The Betty Mills Co. can be found at www.bettymills.com or by calling 1-800-BettyMills.
About Suncast
Suncast Corporation, founded in 1984, is an innovative manufacturer of durable products that combine style and function for the home. The Batavia, IL-based manufacturer is a leader in multiple storage categories, marketing more than 1,000 items, sold through authorized retailers all over the world.
Contact:
Suncast Corporation
Nancy Ottosen, 630-406-6218
nottosen@suncast.com




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