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The Betty Mills Company - Janitorial Supplies, Office Supplies & Furniture, Food Service and Outdoor Storage Sheds
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San Mateo, CA : Aug 21, 2006
The Betty Mills Company Launches New Partnership With O'Sullivan Industries, Inc. To Deliver Innovative Office Furniture Solutions To Customers

San Mateo, CA (Aug 21, 2006): The Betty Mills Company and O'Sullivan Industries, Inc. join forces to dramatically increase online visibility for the O'Sullivan brand and bring innovative office furniture systems to Betty Mills customers.

Online shopping sites open a whole new world of choices where customers can find the best price for the greatest value, get buying cues from peers, and a visual, almost-real "touch and feel" experience of the product. As research shows, "baby boomers and digitally literate young adults turn to broadband Internet" for research, comparison, and ultimately, the purchase of the product. As a result, online shopping "has increased 25% in 2005."

Therefore, O'Sullivan Industries, Inc., one of the most recognized furniture brands in America, made the right decision when partnering with The Betty Mills Company, one of America's leading online suppliers of cleaning, facility, and office products. Indeed, The Betty Mills Company's POP (Partner Opportunity Program) delivers what it promises: dramatically increased online availability for the O'Sullivan brand. Moreover, the POP's exclusive set of marketing tools, backed by Betty Mills' strong customer service, will also surely boost O'Sullivan's online sales by up to 300% or more.

"We proudly welcome O'Sullivan Industries, Inc. into our Partner Opportunity Program" said Brad Kaiser, Merchandising Manager at Betty Mills. "Betty Mills always looks for new ways to make the lives of our customers easier. By partnering with O'Sullivan, we are able to offer our customers a great line of innovative, quality furniture for homes, garages and offices. In addition, since O'Sullivan's complete furniture solutions, such as the complete line of break room products, are available on the Betty Mills website (www.bettymills.com) for a deeply discounted price, our customers can save time and energy without needing to look any further for the best deal."

Rick Walters, CEO and President of O'Sullivan Industries added, "As we are constantly expanding our product line to reflect the changing lifestyles of our customers, the ongoing need to bring product awareness and information directly to the consumer becomes increasingly important. Now that online shopping drastically alters the way people learn about and buy products, we welcome the opportunity to join forces with Betty Mills, a company that made such a great impact on the market in a short period of time."

The Betty Mills Company is constantly on the lookout for new business partners to add to its ever-growing list of POP partners. Companies interested in investigating a strategic marketing relationship with The Betty Mills Co. should call 1-800-BettyMills or e-mail betty@bettymills.com.

About Betty Mills
Based in San Mateo, Calif., The Betty Mills Co. is one of America's leading suppliers of cleaning, facility, and office products, as well as furniture and outdoor storage equipment. Carrying more than 50,000 brand-leading products shipped right to the door, Betty Mills offers a high level of customer service to large and small businesses including government agencies, military and educational institutions, cleaning service companies, and individual consumers. With discounts up to 50% and over 55 fully stocked national warehouse locations, Betty Mills offers a comfortable and easy online shopping experience for everyone who likes to buy smart and save big. More information about The Betty Mills Co. can be found at www.bettymills.com or by calling 1-800-BettyMills.

About O'Sullivan
O'Sullivan has been in business since 1954. The company designs, manufactures and distributes ready-to-assemble furniture and related products, including a growing line of desks, computer work centers, home entertainment centers, bookcases, shelving, stands for television and audio equipment, bedroom furniture pieces, garage storage units and commercial furniture.

O'Sullivan employs approximately 1,200 people, primarily at production facilities in Lamar, Missouri. The company has its headquarters in the Atlanta suburb of Roswell.

Contact:
O'Sullivan Industries, Inc.
Rick Walters, 678-939-0800
Rick.walters@osullivan.com
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